We created an interactive platform where basketball fans could test their NBA knowledge through quizzes. Designed and developed by Skidun, this quiz platform rewarded monthly winners with exclusive league merchandise. Over two years, the project generated hundreds of thousands of leads and achieved significant reach across the brand's channels.

In the official UFC Fantasy game, fans predict fight outcomes in order to win exclusive prizes. Skidun led this project from conception to execution, including platform development, regulations, and content production. This initiative strengthened the UFC's relationship with MMA fans and provided first-party data for deeper audience insights.

Every soccer fan knows: a backyard BBQ with friends is the perfect setting to watch games on TV! This insight inspired the "Premiere BBQ with ViNegrete" series — a weekly talk show produced exclusively for TikTok. Negrete, a popular Brazilian humorist and influencer, welcomed special guests to discuss the latest league matches, share stories, and even have a casual match. The project's name combines 'Vinagrete,' a popular dish served at Brazilian barbecues, with the influencer's nickname.

We created an intelligent WhatsApp bot offering real-time updates on game schedules and results. Originally launched for the Tokyo Olympics, "Chama no Zap" achieved a remarkable success, reaching thousands and remaining active to provide current programming integrated with the channel's schedule.​ The project's name in English would mean something like 'Get in Touch on WhatsApp,' emphasizing 'Zap', a popular slang for Brazil's most-used messaging app.

UFC is more than just fighting; it involves dedication, intense training, and strategy. Outside the octagons, there are individuals with thrilling stories of perseverance. "UFC Docs" is a streaming platform showcasing the journeys of top athletes like José Aldo and Jéssica Andrade, highlighting the history, emotions, and challenges of the sport.​

In 2019, when BS2 became the main sponsor of Flamengo — the biggest soccer team in Brazil, Skidun stepped in to enhance the bank’s digital presence. We developed a new visual identity and connected the worlds of investment and soccer through daily social media content. The impact was immediate: the bank reached the 2nd position in performance within the financial sector. Additionally, we launched a special Women's Day campaign, replacing traditional gifts for VIP tickets to watch a soccer match at Maracanã Stadium.

Before every World Cup, fans debate which Brazilian players should have made the official Brazilian soccer team. While fans are still debating, Panini, the World Cup’s official sticker album publisher, is already printing and delivering albums and stickers to all Brazilian territory. For that reason, a player or two would occasionally be left out of the squad put together by the publisher's team. To transform this issue into an engagement solution, we created the “Escalômetro”, something like "Team Machine," allowing fans to choose their ideal national team. This interactive platform boosted fan engagement and provided valuable consumer insights for Panini while delivering exclusive awards and coupons.